ENTR 110 - Entrepreneurial Pursuits PREREQUISITES: Students will demonstrate readiness in developmental English
PROGRAM: Entrepreneurship CREDIT HOURS MIN: 3 LECTURE HOURS MIN: 3 DATE OF LAST REVISION: Fall 2023
This introductory entrepreneurship course guides students through various aspects of the entrepreneurial journey, including the fundamentals of entrepreneurship and the entrepreneurial mindset, identifying the qualities of a successful entrepreneur, self-assessing their entrepreneurial characteristics, aligning personal and professional aspirations with an entrepreneurial lifestyle, evaluating the feasibility of their ideas, and understanding the risks associated with starting a business. Additionally, the course helps students understand the skills to create a personal vision statement, integrating design and innovative thinking principles. This holistic approach will help students develop the skills required to identify and evaluate business opportunities and craft a life plan that aligns with their passions and strengths, going beyond conventional career paths.
MAJOR COURSE LEARNING OBJECTIVES: Upon successful completion of this course the student will be expected to:
- Define entrepreneurship and the entrepreneurial mindset.
- Identify entrepreneurial concepts, challenges, and risks.
- Discover entrepreneurship opportunities through a small, family-owned, skilled trade, professional services, home-based, high-tech, or independent business.
- Understand the merit, opportunity, and risk of scaling.
- Learn best practices through the successes and failures of entrepreneurs.
- Understand the principles of design thinking and innovative thinking.
- Assess their strengths, passions, and aspirations to identify possible entrepreneurial paths.
COURSE CONTENT: Topical areas of study include -
- Entrepreneurial mindset, concepts, challenges, and risks
- Entrepreneurship as a career option. Self-employment as a means of employment.
- Types of entrepreneurs and startups
- Entrepreneurial terminology
- Case studies of entrepreneurial successes, setbacks, and failures
- Global trends in entrepreneurship
- Opportunities in other industries or disciplines
- Identifying business and funding opportunities
- Basic principles of legal, finance, branding, HR, scaling, and exit strategies
- Adapting, pivoting, team building, and resilience
- Design and innovative thinking
- Types of business models and plans
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