May 04, 2024  
2022-2023 Catalog 
    
2022-2023 Catalog [ARCHIVED CATALOG]

BOAT 216H - Business Communications Honors


PREREQUISITES: ENGL 111 - English Composition , and Admission into the Honors College.
PROGRAM: Business Operations, Applications, and Technology
CREDIT HOURS MIN: 3
LECTURE HOURS MIN: 3
DATE OF LAST REVISION: Fall 2016

Emphasizes analysis of business communication environments-cultural, organizational, technological, international, and interpersonal-and the use of communications standards to direct the choice of oral and written communication methods and techniques.  It includes practice in writing a variety of messages used to communicate in business and industry with an emphasis on the potential impact of the message on the receiver as a basis for planning and delivering effective business communications. 

MAJOR COURSE LEARNING OBJECTIVES: Upon successful completion of this course the student will be expected to:

  1. Utilize critical thinking, decision-making, and problem-solving techniques to promote sound, effective business communications. 
  2. Analyze audience to determine appropriate language, tone, style, and format for specific communications. 
  3. Compose routine and specific-purpose business letters including inquiry.
  4. Compose business memorandums, reports, and telecommunications.
  5. Apply accepted rules of grammar, punctuation, capitalization, and spelling when composing and editing documents for accuracy, coherence, continuity, clarity, and format. 
  6. Apprise and assess interactive listening techniques and nonverbal communications.
  7. Evaluate and discuss technical, legal, ethical, and global issues related to business communications. 
  8. Examine and apply team skills within a group environment.
  9. Assess and edit written materials in a team setting.
  10. Summarize material in order to prepare an effective document. 
  11. Apply electronic and/or print research skills in assignments and special projects. 
  12. Utilize technology skills to produce written business communications.
  13. Illustrate research findings in a written report using appropriate graphics, charts, and support materials.
  14. Utilize social media tools and applications. 
  15. Analyze diverse conflict resolution and strategies in the workplace.
  16. Develop an enhanced understanding of cross-cultural business communication.
  17. Engage with complex business issues that expose them to diverse ideas, peoples, and to interdisciplinary ways of thinking that develop/enhance their critical thinking skills and promote continuous learning outside the classroom.
  18. Be able to conduct comprehensive research that demonstrates an advanced understanding of research methodologies.
  19. Develop collaboration and camaraderie with peers and faculty scholars, creating a strong network of mutual, intellectual, and social support.
  20. Demonstrate a capacity for future undergraduate and graduate studies, through examples of leadership, high levels of scholarship and dedication to learning.


COURSE CONTENT: Topical areas of study include -  

  • Communication Foundations
    • Communicating at Work 
    • Communicating in Small Groups and Teams 
    • Workplace Listening and Nonverbal Communication 
    • Communication Across Cultures
  • The Writing Process in the Digital Era 
    • Preparing to Write Business Messages 
    • Organizing and Writing Business Messages 
    • Revising Business Messages 
  • Workplace Communication 
    • Routine E-mail Messages and Memos 
    • Routine Letters and Goodwill Messages 
    • Persuasive and Sales Messages 
    • Negative and Positive Messages 
  • Reports and Proposals, and Presentations 
    • Preparing to Write Business Reports 
    • Organizing and Writing Typical Business Reports 
    • Proposals and Formal Reports
  • Employment Communication
    • Job Search Tools
    • Tailored Resumé
    • Customized Cover Letter
    • Interviewing in a Digital Age

Course Addendum - Syllabus (Click to expand)