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May 04, 2024
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2022-2023 Catalog [ARCHIVED CATALOG]
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BUSN 206 - Crisis Management
PROGRAM: Business Administration
CREDIT HOURS MIN: 3
LECTURE HOURS MIN: 3
DATE OF LAST REVISION: Summer, 2011
Explores how to manage business crises, how best to avoid them, and what managers can learn from the experience.
MAJOR COURSE LEARNING OBJECTIVES: Upon successful completion of this course the student will be expected to:
- Analyze how crises occur and develop.
- Evaluate the role of action plans and awareness in crisis management.
- Identify offensive and defensive tactics that can be used to guard against lawsuits in times of crisis.
- Develop plans in order to avoid a crisis.
- Plan and prepare for a crisis.
- Understand the characteristics that define a crisis.
- Contain and minimize effects of the crisis.
- Effectively resolve the crisis.
- Profit from the crisis.
- Communicate effectively during a crisis.
COURSE CONTENT: Topical areas of study include -
- Contingency planning
- Conflict resolution techniques
- Crisis leadership
- Effective communication
- Effective public relations techniques
- Risk assessment
- Forming a crisis management team
Course Addendum - Syllabus (Click to expand)
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