|
May 15, 2024
|
|
|
|
2022-2023 Catalog [ARCHIVED CATALOG]
|
HOSP 270 - Bakery Merchandising PREREQUISITES/COREQUISITE: HOSP 209 - Advanced Decorating and Candies
PROGRAM: Hospitality Administration CREDIT HOURS MIN: 3 LECTURE HOURS MIN: 1 LAB HOURS MIN: 4 DATE OF LAST REVISION: Summer, 2018
In this course, the student will learn about and practice merchandising techniques with an emphasis on the baking and pastry field. The majority of a student’s time will be spent in all pertinent phases of retail bakeshop operation or in the field observing merchandising in action.
MAJOR COURSE LEARNING OBJECTIVES: Upon successful completion of this course the student will be expected to:
- Understand the concepts of merchandising and marketing.
- Develop a marketing plan for a bakery operation.
- Plan and implement a bakery promotion.
- Understand customer service and selling techniques.
- Understand the effect of layout and design as it relates to retail sales.
COURSE CONTENT: Topical areas of study include -
- Merchandising and Marketing
- Field Visits
- Demonstrations
Course Addendum - Syllabus (Click to expand)
|
|