Jun 24, 2024  
2022-2023 Catalog 
    
2022-2023 Catalog [ARCHIVED CATALOG]

VISC 113 - Typography


PREREQUISITES: Demonstrated competency through appropriate assessment or earning a grade of “C” or better in  ENGL 093 - Introduction to College Writing  and  ENGL 083 - Reading Strategies for College , or ENGL 095 - Integrated Reading and Writing , or ENGL 075 - Co-Requisite Integrated Reading & Writing  
COREQUISITES: ENGL 093 - Introduction to College Writing  and  ENGL 083 - Reading Strategies for College , or ENGL 095 - Integrated Reading and Writing , or ENGL 075 - Co-Requisite Integrated Reading & Writing  
PROGRAM: Visual Communications
CREDIT HOURS MIN: 3
LECTURE HOURS MIN: 1
LAB HOURS MIN: 2
STUDIO HOURS MIN: 3
DATE OF LAST REVISION: Fall 2020

An introductory course which addresses the issues pertinent to the proper and creative use of type and the enhancement of communication. Covers the history of type, typographic terminology, design, attention to aesthetics, common sense, and how we read. Projects emphasize an appreciation of and the practical use of type.

MAJOR COURSE LEARNING OBJECTIVES: Upon successful completion of this course the student will be expected to:

  1. Describe, appreciate and apply the history and development of type and typefaces.
  2. Describe and use typographic terminology.
  3. Create various design projects/layouts that demonstrate the ability to solve communication design problems using typography.
  4. Be aware of the design (typefaces, hand lettering, font creation) options available, and fully utilize the unique potential of the typography.
  5. Develop an attention to detail to recognize typographic rules and aesthetics.
  6. Evaluate your and peer work critically


COURSE CONTENT: Topical areas of study include -
  • Typography definition, terms and history
  • Awareness/appreciation of typography’s importance/prevalence.
  • Hand comping (tracing, transferring, cutting) of letterforms, words, phrases, etc. with various media
  • Font terminology
  • Parts of letterforms
  • Relating typefaces to subject matter
  • Creating emphasis (italic, bold, scale, etc.) with typography
  • Fine tuning the look of type (words, word space, paragraphs, placement, etc.)
  • Proofreading marks
  • Basic typesetting using the computer (headlines, hanging punctuation, setting paragraphs, automated tools, justification, etc.)
  • Using greeking to estimate copy placement

Course Addendum - Syllabus (Click to expand)